They Cannot Retain Trainers!
The real problem at 24 hour fitness is trainer retention, not that so much opportunity exists in the field. Most people fall away after they see the erratic hours, cancellations, hassles and heavy sales pressure. You have a person's life in your hands, their body....that's enough to deal with. But on top of that, 24 Hr and other gyms thrash you to produce or you're gone in 90 days or less. They don't give a crap about the client, just $$$$. They also tell you they will hire you when you're certified but many people fall through the cracks of these false promises. I have seen a 24 HR 'Master Trainer' put women through crazy stepping up onto a bench with heavy dumbbells.....not good. If a trainer asked me to do that, I'd be suspicious and refuse, even though it's supposed to be 'strength stabilization' in NASM's 'OPT' model. The person can fall and be injured severely. There are safer ways to train that produce results without jeopardizing the client. It's like NASM has become the bible for training. I say phlooey, plenty of great bodies were built before NASM came along. Also I think 24 Hr fitness gets a kickback from NASM for every hopeful naive person who buys the course due to their urging, but ends up jobless. I built these arms myself, never needed NASM!!!!