How to Get Personal Training Clients
It doesn't matter if you are working for a big chain or running your own business, if you don't know how to attract and retain clients as a personal trainer you are in big trouble.
But you can Download our Free Service Sellers Course to learn how to do it.
Every new personal trainer struggles with getting new clients. And there are many people trying to sell you the "secrets of success". So how do you really breakthrough the barrier and become comfortable with selling yourself?
The formula is quite simple.
1. Make sure you are offering a valuable service
2. Differentiate yourself from other trainers
Surely There Has to Be More to It
There is no shortage of people who will try to sell you their secrets to success. In fact, we get emails every day of the week from these guys. And we just laugh at how somebody might pay $1800 to spend a weekend with some self-proclaimed fitness guru. After the end of the weekend, the big secret revealed was to send thank you notes to your clients. We tell you all that for free.
By now you know that our site is not about selling stuff. So we are giving away another valuable resource in the form of our Service Sellers Master's Course. It doesn't really matter what type of service you sell, the same principles apply. You can learn how to apply them to your business or to set yourself apart from the pack of trainers at the gym.
So How Do You Sell Yourself
Let's assume that you invested in your education and you are providing valuable services to your personal training clients. How do you attract new clients?
While there are many amazing tips submitted by our readers below it all comes down to a two prong approach.
1. You need to leverage technology to bring in the leads, and
2. Leverage technology to close and retain the sale.
What does technology have to do with getting personal training clients? First off you can easily win the local search engine war for your business. The internet has become a huge source of referrals for successful trainers and getting to the #1 position on Google is ridiculously easy if you are willing to put in a little effort.
Secondly, to close the sale you can offer great value added services to your clients like professional meal planning and goal tracking online tools.
And the best part is that the tools are very inexpensive. So skip the fitness gurus, and download our Free Service Sellers Course. And then check out the great tools for training clients both online and offline. You will soon see how easy it is to be the top trainer at your gym or to turn a new client into a loyal client (and long term revenue stream).
How do you Attract Personal Training Clients?
Share your best tip or ask a question about attracting new personal training clients.
How to Attract Clients Discussion
Check out what other personal trainers are saying about selling themselves and attracting clients. Jump in and share your views and answer questions.
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How do you deal with the concellations. I used to charge clients for not showing up but I found that I was losing these people to other trainers. I don'...
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I work at a larger gym in Florida as a personal trainer. So far I have been lucky and acquired a few clients through other trainers leaving. I would ...
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How do you get your first few clients? Where do you start as a brand new certified personal trainer? I am currently studying to be a personal trainer ...
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I agree, when I worked at the gym, you can start conversations with people using bad form.
Or you can walk the floor, or stand at the entrance and ...
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I have alway offered free session to any of my clients who refer a friend or family member. This is a way for you make money and save money for your current ...
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I take the attitude that the new client left his comfort zone when he/she decided to invite to meet with me. I try to learn what they expect from me and ...
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I worked as a personal trainer in a large gym, but now run my own in-home personal training business. As a trainer in a gym, I would walk around the gym ...
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I started training people for triathlons by accident. I volunteered to help with the event and then got involved with a team. Although the event was for ...
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